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Our Digital Marketing Campaigns produced a 25% Uplift in Christmas Ecommerce sales for this Luxury Grocer

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MELROSE AND MORGAN  ONLINE DELI & GROCER

Melrose and Morgan are a gourmet delicatessen, artisan bakery and high-end grocer with a large ecommerce store and shops in London’s upmarket Primrose Hill and Hampstead.

Initially, Melrose and Morgan appointed Profile Creative to make a range of conversion rate optimisations, front-end content updates and technical fixes to their Shopify site:

I  New, improved and updated theme designs, menus, pages, collections, banners and notifications.

I  Identify and fix multiple issues and errors relating to store collections, local deliveries and next day shipping.

I  Research, identify, test and implement an entirely new local delivery solution providing next-day trackable courier deliveries within Greater London.

Following the success of these design and function projects, Profile was appointed principal web developers.

In February 2020, we were delighted to also be retained as digital marketing partners, delivering a highly effective range of marketing strategies including SEO, CRO, PPC (pay-per-click) ad campaigns, and email marketing.

In December 2021, our digital marketing campaigns generated an above-target 25% uplift in YoY online Christmas sales.

“Thank you, we are really happy with the results. Many thanks for all your work and support on our campaigns! Onwards and upwards for next year!”

PROJECTS

I  Shopify Design & Development
I  SEO (Search Engine Optimisation)
I  Google Ads Marketing
I  Meta Ads Marketing
I  Email Marketing
I  Ongoing Site Updates & Maintenance
I  Ongoing SEO Maintenance

EXPERTISE

I  Keyword Planning & SEO Copywriting
I  Web Design UX & CRO
I  Shopify & CSS Development
I  Google Merchant Product Management
I  Google Search Ads Management
I  Google Shopping Ads Management
I  Facebook & Instagram Advertising
I  Email Marketing Management

melrose and Morgan website

Shopify E-Commerce Website Design & Responsive Development

melrose and morgan website

Keyword Planning, SEO (Search Engine Optimisation), Conversion Rate Optimisation

melrose and morgan google shopping adsv

Google Shopping PPC Advertising Campaigns & Google Merchant Product Management

melrose and morgan google shopping ads

Google Search PPC Advertising Campaigns & Keyword Planning

Email Marketing Campaigns and Ecommerce Email Management

STRATEGY

CREATIVE

GROWTH

PROFILE CREATIVE

Arquen House,
4-6 Spicer Street,
St Albans, Herts AL3 4PQ

CONTACT

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